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Tricon shifts into ‘top gear’ with Superior Industries partnership


Tricon Equipment has announced it will be the east coast Australian dealer for US-based OEM Superior Industries’ bulk materials handling range.

Based in Morris, Minnesota, Superior Industries engineers and manufactures groundbreaking bulk material processing and handling equipment and cutting edge components. The manufacturer supplies bulk crushing, screening, washing, and conveying systems and related parts for industries like aggregates, mining, bulk terminals, agriculture, power, and biomass.

Michael Tripolone, the managing director of Tricon Mining Equipment, described his company’s affiliation with Superior as “the most significant partnership of 2021”.

As a dealer for Superior, Tricon now sell, service and support all product segments including portable, modular, and stationary conveying equipment.

Tripolone said that the “breadth and depth of Superior’s range far exceeds those of its competitors” and the range includes some impressive products not yet seen on Australian shores.

He added the partnership with Tricon “cements” Superior’s footprint in Australia. With Tricon’s strong presence in Australia combined with Superior’s dominant position in America, Canada, Brazil and Mexico, the organisation now has a truly global reach.

“The team at Tricon is widely known for its broad range of in-stock equipment, experience in material processing technologies, and dedication to great customer service,” said Jeff Gray, Superior’s director of international sales. “We’re wildly excited to add them as a new dealer in eastern Australia.”

Marcis Pavars, Superior’s equipment sales and business development manager for Russia, the CIS and Oceania said of the partnership: “We are excited to join forces with such a well-known and highly respected company on the eastern side of Australia! Combining Superior Industries and Tricon strengths, I feel like the sky is the limit.”

This new partnership completes Tricon’s core offering and shifts the company into a new level of bulk material processing and handling equipment dealer in Australia. With more than 20 years of experience, Tricon Equipment is a multi-award-winning business, with a long-standing history of building and growing bulk material processing and handling equipment brands in Australia.

Tripolone described this next phase for Tricon Equipment as an important evolution of the business which will truly cement it as a leader in the industry.

“This partnership is the next step up that Tricon needed to continue to expand on its business growth,” he said. “Equipment at the high standard of Superior requires a partner who understands the industry, its customers and applications, and who will back it up with the right service, parts and support.”

Like Superior, Tricon is known for delivering world-class products with industry-leading service and support to provide its customers with the best possible solutions to achieve its desired goals. Tricon will deliver the Superior Industries product offering through its established support infrastructure throughout Australia, utilising Tricon’s own fleet of float trucks to transport the equipment direct to customers.

Throughout the east coast of Australia, Tricon Equipment now represents Superior bulk material handling equipment including the TeleStacker conveyor, the Pinnacle conveyor, the Zipline conveyor, and the RazerTail truck unloader. Equipment from Superior is always customisable by application for portable, modular, and stationary applications.

To view the Superior Industries range, visit the Tricon Equipment website.

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